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Cathy O'Neil Quotes: Micro-targeting is the ability for a campaign to profile you, to know much more about you than you know about it, and then to choose exactly what to show you.
         

Micro-targeting is the ability for a campaign to profile you, to know much more about you than you know about it, and then to choose exactly what to show you.


Cathy O'Neil
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Other quotes of Cathy O'Neil


We can't just throw something out there and assume it works just because it has math in it.

We can't just throw something out there and assume it works just because it has math in it.



There's less of a connection for a lot of people between the technical decisions we make and the ethical ramifications we are responsible for.

There's less of a connection for a lot of people between the technical decisions we make and the ethical ramifications we are responsible for.



People are starting to be very skeptical of the Facebook algorithm and all kinds of data surveillance.

People are starting to be very skeptical of the Facebook algorithm and all kinds of data surveillance.



I think what's happened is that the general public has become much more aware of the destructive power of Wall Street.

I think what's happened is that the general public has become much more aware of the destructive power of Wall Street.



When people are not given an option by some secret scoring system, it's very hard to complain, so they often don't even know that they've been victimized.

When people are not given an option by some secret scoring system, it's very hard to complain, so they often don't even know that they've been victimized.



I would argue that one of the major problems with our blind trust in algorithms is that we can propagate discriminatory patterns without acknowledging any kind of intent.

I would argue that one of the major problems with our blind trust in algorithms is that we can propagate discriminatory patterns without acknowledging any kind of intent.



Every system using data separates humanity into winners and losers.

Every system using data separates humanity into winners and losers.



The most important goal I had in mind was to convince people to stop blindly trusting algorithms and assuming that they are inherently fair and objective.

The most important goal I had in mind was to convince people to stop blindly trusting algorithms and assuming that they are inherently fair and objective.



I know how models are built, because I build them myself, so I know that I'm embedding my values into every single algorithm I create and I am projecting my agenda onto those algorithms.

I know how models are built, because I build them myself, so I know that I'm embedding my values into every single algorithm I create and I am projecting my agenda onto those algorithms.



For whatever reason, I have never separated the technical from the ethical.

For whatever reason, I have never separated the technical from the ethical.





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I believe it is the mark of a great leader to question the decisions that came before him.

I believe it is the mark of a great leader to question the decisions that came before him.




But something he'd come to realize on the roof, leaning out, thinking about what would happen if he leaned too far, was that a boy's life could still matter to himself.

But something he'd come to realize on the roof, leaning out, thinking about what would happen if he leaned too far, was that a boy's life could still matter to himself.



Being of service is not an option, it is a biological necessity. Every kind of action we do for someone is a reanimation of our own life force - and of the other person's.

Being of service is not an option, it is a biological necessity. Every kind of action we do for someone is a reanimation of our own life force - and of the other person's.



You will find a common dichotomy in life. Those who don't have vision or determination, and refuse to dream the impossible, are always in the majority.

You will find a common dichotomy in life. Those who don't have vision or determination, and refuse to dream the impossible, are always in the majority.



When to arrive at the airport?: You should be at the airport already.

When to arrive at the airport?: You should be at the airport already.



Your touch has still its ancient power, No word from You can fruitless fall; Hear, in this solemn evening hour, And in Your mercy heal us all.

Your touch has still its ancient power, No word from You can fruitless fall; Hear, in this solemn evening hour, And in Your mercy heal us all.



Human work must be done honourably and thoroughly, because we are now Men; whether we ever expect to be angels, or were ever slugs, being practically no matter.

Human work must be done honourably and thoroughly, because we are now Men; whether we ever expect to be angels, or were ever slugs, being practically no matter.



I'm not as thrilled with myself as I used to be.

I'm not as thrilled with myself as I used to be.



I have died so little today, friend, forgive me.

I have died so little today, friend, forgive me.




Quote Description


This page presents the quote "Micro-targeting is the ability for a campaign to profile you, to know much more about you than you know about it, and then to choose exactly what to show you.". Author of this quote is Cathy O'Neil. This quote is about campaigns, profile, ability,.