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Jakob Nielsen Quotes: ...pay attention to what users do, not what they say.
         

...pay attention to what users do, not what they say.


Jakob Nielsen
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Other quotes of Jakob Nielsen


Even the best designers produce successful products only if their designs solve the right problems. A wonderful interface to the wrong features will fail.

Even the best designers produce successful products only if their designs solve the right problems. A wonderful interface to the wrong features will fail.



Usability rules the web. Simply stated, if the customer can't find a product, then he or she will not buy it.

Usability rules the web. Simply stated, if the customer can't find a product, then he or she will not buy it.



To design an easy-to-use interface, pay attention to what users do, not what they say. Self-reported claims are unreliable, as are user speculations about future behavior.

To design an easy-to-use interface, pay attention to what users do, not what they say. Self-reported claims are unreliable, as are user speculations about future behavior.



On the Web, all advantages are temporary, and you must keep innovating to stay ahead

On the Web, all advantages are temporary, and you must keep innovating to stay ahead



A bad website is like a grumpy salesperson.

A bad website is like a grumpy salesperson.



A general principle for all user interface design is to go through all of your design elements and remove them one at a time.

A general principle for all user interface design is to go through all of your design elements and remove them one at a time.



Designers are not users.

Designers are not users.



The more users' expectations prove right, the more they will feel in control of the system and the more they will like it.

The more users' expectations prove right, the more they will feel in control of the system and the more they will like it.



Ultimately, users visit your website for its content. Everything else is just the backdrop.

Ultimately, users visit your website for its content. Everything else is just the backdrop.



Clear content, simple navigation and answers to customer questions have the biggest impact on business value. Advanced technology matters much less.

Clear content, simple navigation and answers to customer questions have the biggest impact on business value. Advanced technology matters much less.





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The smallest act of compassion can save a soul, perhaps your own.

The smallest act of compassion can save a soul, perhaps your own.




I'm not going to get drunk at a bar. There are younger girls who look up to me. So I do my best not to stray too far.

I'm not going to get drunk at a bar. There are younger girls who look up to me. So I do my best not to stray too far.



People who commit monstrous crimes are not necessarily monsters. If they were, things would be easy. But they aren't and it is one of the experiences of life.

People who commit monstrous crimes are not necessarily monsters. If they were, things would be easy. But they aren't and it is one of the experiences of life.




The man of wisdom is never of two minds; the man of benevolence never worries; the man of courage is never afraid.

The man of wisdom is never of two minds; the man of benevolence never worries; the man of courage is never afraid.



Creativity is really at the center of what I do, it's a mix of creativity, innovation and savoir faire that creates magical products.

Creativity is really at the center of what I do, it's a mix of creativity, innovation and savoir faire that creates magical products.



The universe is already programmed to give each of us a year of happiness. Our challenge lies in programming ourselves to receive it.

The universe is already programmed to give each of us a year of happiness. Our challenge lies in programming ourselves to receive it.



I love [that] you smile at me, I love the way your hands reach out and hold me near... I believe this is heaven to no one else but me.

I love [that] you smile at me, I love the way your hands reach out and hold me near... I believe this is heaven to no one else but me.



Wisdom and Spirit of the universe! Thou soul, that art the eternity of thought, And giv'st to forms and images a breath And everlasting motion.

Wisdom and Spirit of the universe! Thou soul, that art the eternity of thought, And giv'st to forms and images a breath And everlasting motion.




Quote Description


This page presents the quote "...pay attention to what users do, not what they say.". Author of this quote is Jakob Nielsen. This quote is about attention, pay attention, pay, users, user experience,.