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Jakob Nielsen Quotes: Usability rules the web. Simply stated, if the customer can't find a product, then he or she will not buy it.
         

Usability rules the web. Simply stated, if the customer can't find a product, then he or she will not buy it.


Jakob Nielsen
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Other quotes of Jakob Nielsen


Even the best designers produce successful products only if their designs solve the right problems. A wonderful interface to the wrong features will fail.

Even the best designers produce successful products only if their designs solve the right problems. A wonderful interface to the wrong features will fail.



To design an easy-to-use interface, pay attention to what users do, not what they say. Self-reported claims are unreliable, as are user speculations about future behavior.

To design an easy-to-use interface, pay attention to what users do, not what they say. Self-reported claims are unreliable, as are user speculations about future behavior.



On the Web, all advantages are temporary, and you must keep innovating to stay ahead

On the Web, all advantages are temporary, and you must keep innovating to stay ahead



A bad website is like a grumpy salesperson.

A bad website is like a grumpy salesperson.



A general principle for all user interface design is to go through all of your design elements and remove them one at a time.

A general principle for all user interface design is to go through all of your design elements and remove them one at a time.



Designers are not users.

Designers are not users.



The more users' expectations prove right, the more they will feel in control of the system and the more they will like it.

The more users' expectations prove right, the more they will feel in control of the system and the more they will like it.



Ultimately, users visit your website for its content. Everything else is just the backdrop.

Ultimately, users visit your website for its content. Everything else is just the backdrop.



Clear content, simple navigation and answers to customer questions have the biggest impact on business value. Advanced technology matters much less.

Clear content, simple navigation and answers to customer questions have the biggest impact on business value. Advanced technology matters much less.



Three Tips: Simplify, Simplify, Simplify.

Three Tips: Simplify, Simplify, Simplify.





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Every cloud doesn't have a silver lining but make time to look at the beauty of clouds can give you peace of mind

Every cloud doesn't have a silver lining but make time to look at the beauty of clouds can give you peace of mind



We're lucky." He slipped his hand around her waist and splayed it in the small of her back. "Most couples have only one first kiss. We'll have two.

We're lucky." He slipped his hand around her waist and splayed it in the small of her back. "Most couples have only one first kiss. We'll have two.



If it must be done, it's best done bravely.

If it must be done, it's best done bravely.



Looking and not finding is certainly one of the most frustrating ways to spend time.

Looking and not finding is certainly one of the most frustrating ways to spend time.



The burden of keeping three people in toilet paper seemed to me rather a heavy one.

The burden of keeping three people in toilet paper seemed to me rather a heavy one.



Life isn't about finding yourself; it's about creating yourself. So live the life you imagined.

Life isn't about finding yourself; it's about creating yourself. So live the life you imagined.



My dad encouraged anything I wanted to do, especially music. Actually he drove me around to places where I could play.

My dad encouraged anything I wanted to do, especially music. Actually he drove me around to places where I could play.



Nothing goes to waste, you put it all to use, the old wounds and long-ago slights become the stuff of competitive energy.

Nothing goes to waste, you put it all to use, the old wounds and long-ago slights become the stuff of competitive energy.



I do not want to choose which one of you I must love or hate. Here, I am free to do neither. I want no part of your bitterness.

I do not want to choose which one of you I must love or hate. Here, I am free to do neither. I want no part of your bitterness.



Jesus came into this world not as a philosopher or a general but as a carpenter. All work matters to God.

Jesus came into this world not as a philosopher or a general but as a carpenter. All work matters to God.




Quote Description


This page presents the quote "Usability rules the web. Simply stated, if the customer can't find a product, then he or she will not buy it.". Author of this quote is Jakob Nielsen. This quote is about customers, usability, products,.