Advertising says to people, 'Here's what we've got. Here's what it will do for you. Here's how to get it.'

When you reach for the stars you may not quite get one, but you won't come up with a handful of mud either.

Don’t tell me how good you make it; tell me how good it makes me when I use it.

Make it simple. Make it memorable. Make it inviting to look at. Make it fun to read.

What helps people, helps business.

If you don't get noticed, you don't have anything. You just have to be noticed, but the art is in getting noticed naturally, without screaming or without tricks.

Advertising is the ability to sense, interpret... to put the very heart throbs of a business into type, paper and ink.

Products are made in the factory, but brands are created in the mind.

Creative ideas flourish best in a shop which preserves some spirit of fun. Nobody is in business for fun, but that does not mean there cannot be fun in business.

I am one who believes that one of the greatest dangers of advertising is not that of misleading people, but that of boring them to death.

I have learned that it is far easier to write a speech about good advertising than it is to write a good ad.

From fire, water, the passage of time, neglectful readers, and the hand of the censor, each of my books has escaped to tell me its story.

Anything seems commonplace, once explained.

Gratitude opens the door to... the power, the wisdom, the creativity of the universe. You open the door through gratitude.

Your own imagination as to the true ability of the permaculture design system, you need to trust the system and stick to main frame basics with profound and thorough thinking while trusting yourself.

Sounds always fascinated me.

Fortunately, Iranians are politically active worldwide.

As I went to college, I went into radio and television. Now I suppose most people think that's one step ahead of basket weaving as a major in college, but it was part of the journalism department.

The Simpsons are ugly-looking, and they should be. That's what works. That's one of the things that's funny.

It is so strange - if anyone takes my name, I have the ability to make them famous.

When I tried to play characters that strayed from who I am it ended in disaster. People didn't expect me in comedies or musicals.