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Advertising Quote of the day
Though you can get smart from reading everything that a smart person writes, you cannot get famous from reading about everything that a famous person does or is said to have done.
Interviews were invented to make journalism less passive. Instead of waiting for something to happen, journalists ask someone what should or could happen.
It takes more than capital to swing business. You've got to have the A. I. D. degree to get by - Advertising, Initiative, and Dynamics.
Let advertisers spend the same amount of money improving their product that they do on advertising and they wouldn't have to advertise it.
The advertisements in a newspaper are more full of knowledge in respect to what is going on in a state or community than the editorial columns are.
Promise large promise is the soul of an advertisement.
Advertisements contain the only truth to be relied on in a newspaper.
The future of advertising is the Internet.
Advertising is the art of convincing people to spend money they don't have for something they don't need.
Young people are threatened... by the evil use of advertising techniques that stimulate the natural inclination to avoid hard work by promising the immediate satisfaction of every desire.
All the papers that matter live off their advertisements, and the advertisers exercise an indirect censorship over news.
If advertisers spent the same amount of money on improving their products as they do on advertising then they wouldn't have to advertise them.
Advertising is a racket, like the movies and the brokerage business. You cannot be honest without admitting that its constructive contribution to humanity is exactly minus zero.
By doing extraordinary things you are contributing to create a better world. Memorable should be the new usual…
The incessant witless repetition of advertisers' moron-fodder has become so much a part of life that, if we are not careful, we forget to be insulted by it.
Copywriters, journalists, mainstream authors, ghostwriters, bloggers and advertising creatives have as much right to think of themselves as good writers as academics, poets, or literary novelists.
Advertising is an environmental striptease for a world of abundance.
Good advertising does not just circulate information. It penetrates the public mind with desires and belief.
It's in our biology to trust what we see with our eyes. This makes living in a carefully edited, overproduced and photoshopped world very dangerous.
The death of a billionaire is worth more to the media than the lives of a billion poor people.
Life tests us to see our level of endurance.
Creativity is a clashing of opposites.
The whole people contracts the habits and tastes of the magistrate.
Once a culture becomes entirely advertising friendly, it seizes to be a culture at all.
Advertising must respect the intelligence of its audience and if it does not prompt them to think, it will be instantly dismissed.
Do you know what the difference is between PR and advertising? Advertising is when you say how great you are. PR is when other people say how great you are. PR is better.
Needs are imposed by nature. Wants are sold by society.
The people who are crazy enough to think they can change the world are the ones who do.
I believe that life is hard. That we all are going to walk through things that are hard and challenging, and yet advertising wants us to believe that it's all easy.
All Advertising is essentially a promise of future happiness.
As long as the attitude is to only show the sheet metal, then automobile advertising will continue to be wretched.
Sound an alarm! Advertising, not deals, builds brands.
Publishing is a very mysterious business. It is hard to predict what kind of sale or reception a book will have, and advertising seems to do very little good.
The most powerful element in advertising is the truth.
I really love advertising art of the '50s and the way mid-century design was often represented in jazzy, fast art.
If someone tells you that they’re called “blueberries” because they’re berries and they’re blue—believe them.
The incessant witless repetition of advertisers' moron-fodder has become so much a part of life that if we are not careful we forget to be insulted by it.
There is no such thing as bad publicity except your own obituary.
Advertising is the art of the tiny. You have to tell a complete a story and deliver a complete message in a very encapsulated form. It disciplines you to cut away extraneous information.
If it doesn't sell it isn't creative.
In advertising not to be different is virtually suicidal.
Advertising - a judicious mixture of flattery and threats.
The best ad is a good product.
Literacy makes man a victim of advertising. Education makes him a victim of employment.
The philosophy behind much advertising is based on the old observation that every man is really two men - the man he is and the man he wants to be.
The number of agency people required to shoot a commercial on location is in direct proportion to the mean temperature of the location.
Advertising is the most fun you can have with your clothes on.
Buy me and you will overcome the anxieties I have just reminded you of.
Control is an advertising concept.
The advertisement is one of the most interesting and difficult of modern literary forms.