Thinking is difficult and sometimes unpleasant.

One of the big lessons from behavioral economics is that we make decisions as a function of the environment that we're in.

Even the most analytical thinkers are predictably irrational; the really smart ones acknowledge and address their irrationalities.

The idea that you will make the right decision every time is very unlikely.

Your immediate environment is comprised of coffee shops, supermarkets, websites, apps and all kinds of things - none of which have an interest in your long-term or short-term financial well-being.

Giving up on our long-term goals for immediate gratification, my friends, is procrastination.

Companies, however unintentionally, choke the motivation out of their employees.

Honesty is a complex and tricky thing, and we don't want to be honest all the time.

The most difficult thing is to recognize that sometimes we too are blinded by our own incentives. Because we don’t see how our conflicts of interest work on us.

Brands communicate in two directions: they help us tell other people something about ourselves, but they also help us form ideas about who we are.

There's something about [cyclically] doing something over and over and over that seems to be particularly demotivating.

And now, of course this is another thing I didn't count on, that now as the governor of the state of California, I am selling California worldwide. You see that? Selling.

Songwriting and screenwriting aren't that different to me.

It will not bother me in the hour of death to reflect that I have been "had for a sucker" by any number of imposters but it would be a torment to know that one had refused even one person in need.

I'm not into working out. My philosophy: No pain, no pain.

Justice? Who asks for justice? We make our own justice ... Let us not rail about justice as long as we have arms and the freedom to use them.

I consider it a public duty to answer falsifications with facts. I will not pretend that I find this an unpleasant duty. I am an old campaigner, and I love a good fight.

I hit the ball as hard as I can. If I can find it, I hit it again.

That a marriage ends is less than ideal; but all things end under heaven, and if temporality is held to be invalidating, then nothing real succeeds.

I love dressing up and putting on the makeup and the hair and the clothes and just being a different person for a day. Maybe it's just the idea that you can kind of hide behind it all in a way.

Usually, the creating of the book happens while I'm writing the book. I start with Chapter One, with a few ideas and a handful of characters, and the book grows from there.