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Philip Kotler Quotes: There is no such thing as a commodity. It is simply a product waiting to be differentiated.
         

There is no such thing as a commodity. It is simply a product waiting to be differentiated.


Philip Kotler
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"Philip Kotler Quotes." Quoteslyfe.com, 2024. Sat. 04 May. 2024. <https://www.quoteslyfe.com/quote/There-is-no-such-thing-as-a-956415>.





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Other quotes of Philip Kotler


Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value.

Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value.



The sales department isn’t the whole company, but the whole company better be the sales department.

The sales department isn’t the whole company, but the whole company better be the sales department.



The art of marketing is the art of brand building. If you arenot a brand, you are a commodity. Then price is everything and the low-cost producer is the only winner.

The art of marketing is the art of brand building. If you arenot a brand, you are a commodity. Then price is everything and the low-cost producer is the only winner.



The best advertising is done by satisfied customers.

The best advertising is done by satisfied customers.



Marketing takes a day to learn. Unfortunately, it takes a lifetime to master.

Marketing takes a day to learn. Unfortunately, it takes a lifetime to master.



There is only one winning strategy. It is to carefully define the target market and direct a superior offering to that target market.

There is only one winning strategy. It is to carefully define the target market and direct a superior offering to that target market.



It is no longer enough to satisfy your customers. You must delight them.

It is no longer enough to satisfy your customers. You must delight them.



It is more important to do what is strategically right than what is immediately profitable.

It is more important to do what is strategically right than what is immediately profitable.



The successful salesperson cares first for the customer, second for the products.

The successful salesperson cares first for the customer, second for the products.



Companies pay too much attention to the cost of doing something. They should worry more about the cost of not doing it.

Companies pay too much attention to the cost of doing something. They should worry more about the cost of not doing it.





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Why don't you ever wait a second and see what I'm planning, or thinking, before you burst in with your opinions and ideas? You never even give me a chance.

Why don't you ever wait a second and see what I'm planning, or thinking, before you burst in with your opinions and ideas? You never even give me a chance.



Give God what's right, not what's left!

Give God what's right, not what's left!



I always think politicians and even my dentist have more egos than actors.

I always think politicians and even my dentist have more egos than actors.



THE MAN. Can't they realize that mankind was founded on two basic principles? Religion and Death? The one motivates the other. Both motivate the man!

THE MAN. Can't they realize that mankind was founded on two basic principles? Religion and Death? The one motivates the other. Both motivate the man!



There is enough oil in the ground to deep-fry the lot of us, and no obvious means to prevail upon governments and industry to leave it in the ground.

There is enough oil in the ground to deep-fry the lot of us, and no obvious means to prevail upon governments and industry to leave it in the ground.



Nobody has ever gone broke selling escape to the American public.

Nobody has ever gone broke selling escape to the American public.



When I write, I aim in my mind not toward New York but toward a vague spot a little to the east of Kansas.

When I write, I aim in my mind not toward New York but toward a vague spot a little to the east of Kansas.



I know you by your willingness.

I know you by your willingness.



An education that does not teach clear, coherent writing cannot provide our world with thoughtful adults; it gives us instead, at the best, clever children of all ages.

An education that does not teach clear, coherent writing cannot provide our world with thoughtful adults; it gives us instead, at the best, clever children of all ages.



Being called a conscious rapper is quite a compliment. It's a great thing to be. But as an artist, my nature is to not be in a box.

Being called a conscious rapper is quite a compliment. It's a great thing to be. But as an artist, my nature is to not be in a box.




Quote Description


This page presents the quote "There is no such thing as a commodity. It is simply a product waiting to be differentiated.". Author of this quote is Philip Kotler. This quote is about commodity, waiting, products,.