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Philip Kotler Quotes: Marketing is becoming a battle based on information than on sales power.
         

Marketing is becoming a battle based on information than on sales power.


Philip Kotler
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Other quotes of Philip Kotler


Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value.

Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value.



The sales department isn’t the whole company, but the whole company better be the sales department.

The sales department isn’t the whole company, but the whole company better be the sales department.



The art of marketing is the art of brand building. If you arenot a brand, you are a commodity. Then price is everything and the low-cost producer is the only winner.

The art of marketing is the art of brand building. If you arenot a brand, you are a commodity. Then price is everything and the low-cost producer is the only winner.



The best advertising is done by satisfied customers.

The best advertising is done by satisfied customers.



Marketing takes a day to learn. Unfortunately, it takes a lifetime to master.

Marketing takes a day to learn. Unfortunately, it takes a lifetime to master.



There is only one winning strategy. It is to carefully define the target market and direct a superior offering to that target market.

There is only one winning strategy. It is to carefully define the target market and direct a superior offering to that target market.



It is no longer enough to satisfy your customers. You must delight them.

It is no longer enough to satisfy your customers. You must delight them.



It is more important to do what is strategically right than what is immediately profitable.

It is more important to do what is strategically right than what is immediately profitable.



The successful salesperson cares first for the customer, second for the products.

The successful salesperson cares first for the customer, second for the products.



Companies pay too much attention to the cost of doing something. They should worry more about the cost of not doing it.

Companies pay too much attention to the cost of doing something. They should worry more about the cost of not doing it.





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If you thinks right the right things, then the right thinks will make the things right.

If you thinks right the right things, then the right thinks will make the things right.



The downtrodden are the great creators of slang.

The downtrodden are the great creators of slang.



Success is a process that never ends.

Success is a process that never ends.



The world is in need of less religion and more common sense.

The world is in need of less religion and more common sense.



You're just full of awesome; did you know that?

You're just full of awesome; did you know that?



Where did you learn to ride anyway? Disasters-R-Us? (Tory)

Where did you learn to ride anyway? Disasters-R-Us? (Tory)



when the time came I would do battle with my mother for the right to sit at the center of my own life.

when the time came I would do battle with my mother for the right to sit at the center of my own life.



I've played a lot of really smarmy people in film, and it can be real fun, don't get me wrong. But it can be characters I'm not as excited to explore.

I've played a lot of really smarmy people in film, and it can be real fun, don't get me wrong. But it can be characters I'm not as excited to explore.



Most courage comes from being too tired and hungry to be afraid anymore.

Most courage comes from being too tired and hungry to be afraid anymore.




Quote Description


This page presents the quote "Marketing is becoming a battle based on information than on sales power.". Author of this quote is Philip Kotler. This quote is about marketing, power, battle, becoming, information,.