Good customers are an asset which, when wellmanaged and served, will return a handsome lifetime income stream for the company.

Marketing is not the art of finding clever ways to dispose of what you make. It is the art of creating genuine customer value.

The sales department isn’t the whole company, but the whole company better be the sales department.

The art of marketing is the art of brand building. If you arenot a brand, you are a commodity. Then price is everything and the low-cost producer is the only winner.

The best advertising is done by satisfied customers.

Marketing takes a day to learn. Unfortunately, it takes a lifetime to master.

There is only one winning strategy. It is to carefully define the target market and direct a superior offering to that target market.

It is no longer enough to satisfy your customers. You must delight them.

It is more important to do what is strategically right than what is immediately profitable.

The successful salesperson cares first for the customer, second for the products.

Companies pay too much attention to the cost of doing something. They should worry more about the cost of not doing it.

I have always admired teachers because teaching, like the priesthood, medicine and writing, is a vocation. You don't become a teacher because you want wealth. It is the same with writing.

I tend to curse in French more often than I do in English.

Men's first thoughts in this matter are generally better than their second; their natural notions better than those refin'd by study, or consultation with casuists.

Life don't owe you nothing.

Enlightenment is not an attainment; it is a realization. And when you wake up, everything changes and nothing changes. If a blind man realizes that he can see, has the world changed?

I am a runner because I run. Not because I run fast. Not because I run far. I am a runner because I say I am. And no one can tell me I'm not.

The pastor ought to have two voices: one, for gathering the sheep; and another, for warding off and driving away wolves and thieves. The Scripture supplies him with the means of doing both.

There is not that many players that really can take over games, signed Candace Parker, I really felt like at that time that a National Championship was certainly in reach.

Grant me prudently to avoid him that flatters me, and to endure patiently him that contradicts me.

How can I be sincere if I am constantly changing my mind to conform with the shadow of what I think others expect of me?