Marketing is not selling. Marketing is building a brand in the mind of the prospect.

Don’t be in a rush to get big. Be in a rush to have a great product.

A branding program should be designed to differentiate your cow from all the other cattle on the range. Even if all the cattle on the range look pretty much alike.

The only way to win is to learn faster than anyone else.

The minimum viable product is that version of a new product which allows a team to collect the maximum amount of validated learning about customers with the least effort.

Positioning is not what you do to a product. Positioning is what you do to the mind of the prospect.

A brand should strive to own a word in the mind of the consumer.

Strategy and timing are the Himalayas of marketing. Everything else is the Catskills.

Every startup has a chance to change the world, by bringing not just a new product, but an entirely new institution into existence.

The essence of positioning is sacrifice. You must be willing to give up something in order to establish that unique position.

A startup is a human institution designed to deliver a new product or service under conditions of extreme uncertainty.

A heartbreak is a blessing from God. It's just His way of letting you realize, He saved you from the wrong one

You don't win by being good. You win with hard work and sacrifice. Without that, skill is just potential.

Any artist will tell you he's really only interested in the stuff he's doing now. He will, always. It's true, and it should be like that.

My voice right now, hey, listen. I don't know how long it's going to last.

Whatever is stealing your peace and rocking your boat, what ever is taking your smile away, reach down, pick it up, and throw it overboard.

Man is a living duty, a depository of powers that he must not leave in a brute state. Man is a wing.

I grew up as a Roman Catholic, and as a very young boy I felt the presence of divinity in my life through the experiences that I had in connection with the Catholic church.

What I would like to do is to leave behind a sustainable entity of a set of companies that operate in an exemplary manner in terms of ethics, values and continue what our ancestors left behind.

The reaction of weak management to weak operations is often weak accounting.

Some socks are loners They can't live in pairs.