Helvetica is the jeans, and Univers the dinner jacket. Helvetica is here to stay.

Typography must be as beautiful as a forest, not like the concrete jungle of the tenements It gives distance between the trees, the room to breathe and allow for life.

The material of typography is the black, and it is the designer’s task with the help of this black to capture space, to create harmonious whites inside the letters as well as between them.

When I put my pen to a blank sheet, black isn’t added but rather the white sheet is deprived of light. [] Thus I also grasped that the empty spaces are the most important aspect of a typeface.

The whole point with type is for you not to be aware it is there. If you remember the shape of a spoon with which you just ate some soup, then the spoon had a poor shape.

I am sure in some years from now you will see new posters with just white space and four lines in Garamond.

If we could think about somebody else other than ourselves for a few minutes a day, this world would be so much better off.

Oh no, real life is escape. The great terrors, the horrors--we hope--of your life come from reading fiction.

If it be now, ’tis not to come. If it be not to come, it will be now. If it be not now, yet it will come—the readiness is all.

If a problem can't be solved within the frame it was conceived, the solution lies in reframing the problem.

Someday you will know that the heart is not always as wise as it is strong. - Uncle Eddie

Folk music is a bunch of fat people.

You're breaking out of character, again.

Maybe you can't play over your head at all. Maybe it's just potential you never knew you had.

So many people choose silence after the immediate wake of a death out of fear of saying something out of turn or "bringing up bad memories" that bereaved people often feel forgotten.

Bricks are crumbling in places, and the front door is so swollen you have to push hard to get in