You make money when you get visitors to go through the entrance at capacity.

Looks do count. Deliver visually stunning merchandising. Engage at the point of sale. Help consumers shop with their eyes.

Our most exciting discoveries come from studying anomalies. The once-in-1000 occurrence is worth getting detail on.

Functional goods sold en masse earn a good return but breakthrough profits come from satisfying emotional needs.

I admire many entrepreneurs. They bring energy, excitement, youthful enthusiasm. What they lack in process, they make up for in gumption.

Respond to your customer's dissatisfactions with precision and power.

The Golden Rule works. It really does. Treat people the way you want to be treated. Kindness begets kindness.

Curiosity is the greatest source of ideas, retail revolutions, and insights.

All companies have many opportunities. Strategy is about allocation of resources and priorities.

Completely understand the customer by seeking an intense, complete and empathetic understanding.

Don't ask your customers what they want. This rule is based on the view that they probably don't know. You have to fully understand them, the context for their needs and their major dissatisfactions.

There are two types of obstacles in life

- Be thou not technical with me, /Or else thine input valve may swift receive/a hearty helping of my golden foot.

I'm pro-life. I'm pro-gun. I'm pro-family. And I'm pro-business.

Through training there is knowledge. You can produce compassion, love, forgiveness. you can change yourself.

Like no matter what happens, this would be the ultimate, they can make something positive happen.

While the cast of characters stays the same, I always try to add in new information so readers get to know the people they care about better with each story.

I couldn't help wondering if that was what God put me on Earth for--to find out how much a man could take without breaking.

We don't want women to really know men, because then they'll find out how much we need them.

No operational commander should have to assign a soldier a task that could be done as well by a computer, a remote sensor, or an unmanned airplane.