You don't choose your passions; your passions choose you.

A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well.

The common question that gets asked in business is, why? That’s a good question, but an equally valid question is, why not?

We can't be in survival mode. We have to be in growth mode.

What we want to be is something completely new. There is no physical analog for what Amazon.com is becoming.

One of the huge mistakes people make is that they try to force an interest on themselves. You don't choose your passions; your passions choose you.

If you do build a great experience, customers tell each other about that. Word of mouth is very powerful.

It's hard to find things that won't sell online.

Everything you are comes from your choices.

A company shouldn't get addicted to being shiny, because shiny doesn't last.

We've had three big ideas at Amazon that we've stuck with for 18 years, and thy're the reason we're successful: Put the customer first. Invent. And be patient.

The young always have the same problem - how to rebel and conform at the same time. They have now solved this by defying their parents and copying one another.

People are eager to walk in other people's pair of shoes that does not fit them. The result is that, their dreams begin to imitate a "tortoise" walk and that I guess is already uncomfortable!

He remounted. “I will ride with you.” With some effort, he gentled his voice. “If that would be agreeable to you.” “How kind of you. Thank you.

The art and culture that is New York, communications, finance, all these things help make up New York. The rest of the country should be happy that we are what we are.

The fact is that censorship always defeats its own purpose, for it creates, in the end, the kind of society that is incapable of exercising real discretion.

I feel that my fans deserve to get something that's authentic and real.

Always expect trouble in the desert. Then you usually won't meet it.

I know I'm never going to be as successful as my dad, but I get bored doing nothing. I couldn't go from vacation to vacation and have no motivation.

The Constitution was made for the people and not the people for the Constitution.

Then endure for a while, and live for a happier day!