Today's evangelism is just as likely to take place via chat rooms and viral videos as it is in a personal conversation or a sermon.

What do Harley-Davidson, LEGO, and Apple have in common? They're all based on communities.

Imagine Pepsi without Coke. Impossible, right?

When we brand things, our brains perceive them as more special and valuable than they actually are.

Products are produced in the factory; brands are produced in our minds.

Branding is not about what something says or what it means, but how it makes us feel.

Where big data is all about seeking correlations - and thus to make incremental changes - small data is all about causations - seeking to understand the reasons why.

We're no longer bored - in fact we're petrified of being alone with ourselves getting bored. Yet boredom is the foundation for creativity - an asset slowly disappearing from our world.

Brand handling synergy means developing and communicating your company's values and identity consistently.

A global brand building strategy is, in reality, a local plan for every market.

Brands must make use of the inclination of consumers to be persuaded by friends.

The first principle of a free society is an untrammeled flow of words in an open forum."(Adlai E. Stevenson, 1900-1965, American Lawyer, Politician)

One must indeed test the strings to this life, bounce the bow, wet the mouthpiece, prepare for the deeper music that follows.

Freedom and love go together. Love is not a reaction. To love is not to ask anything in return, not even to feel that you are giving something, and it is only such love that can know freedom.

We must embrace the darkness as well as the light in order to truly understand life.

The more a victory cost, the more it was esteemed.

Our country offers such great opportunities for us all. Unfortunately, too many hard-working citizens go day to day without enough food to eat.

The highest service we can perform for others is to help them help themselves.

My brother and I are always playing F1 on the PlayStation and now I am going to be in one of those cars on the games!

It is less dangerous to draw a cartoon of Allah French-kissing Uncle Sam — which, let me make it very clear, I have not done — than it is to speak honestly about [working moms].

God has guarded His Word so that only the pure in heart can see its secrets. All other efforts will fail.