Somebody who is unique - and this will get me into trouble - by definition cannot be replaced.

In an era of transparency, you can have innovation without branding, but you cannot have branding without innovation.

Marketing is an investment, not a cost.

You have to see it on a broader level. But you also have to activate it properly.

In our business, except in media buying, there are few economies of scale. Client perception of creative agencies is that the bigger they are, the worse they are.

We do things much the same way as we did 50, 60 or even 70 years ago. The answers may not be wrong, but we haven't experimented to see whether they are or not.

Technology will have moved on to an unimaginable level in ten years.

That is again a romantic notion: the hero. I think people enjoy a much more levelled playing field where you have the ability for many people to become heroes.

I believe that Virtual Reality will hit it big time. I know that some of my colleagues disagree, but I believe in it.

When I think back to 2005, the fast growth markets - what we call the fast growth markets - were probably ten percent of our business. They are now 31 percent.

It is always easy to criticize, as Bernie Ecclestone is somebody with extreme opinions.

Sydney spent a lot of time on my bed these days.Unfortunately, it wasn't with me.

My feeling is, quite simply, that if there is a God, He has done such a bad jobthat he isn't worth discussing.

Look after your body and your body will look after you

Today let's give thanks for life. For life itself. For simply being born!

I am extraordinarily patient provided I get my own way in the end.

If it's very painful for you to criticize your friends - you're safe in doing it. But if you take the slightest pleasure in it, that's the time to hold your tongue.

I just have so much fun playing bad girl roles. Getting to say things that in life you would never ordinarily say, there's something really liberating about that. It's fun.

Faust: Who holds the devil, let him hold him well, He hardly will be caught a second time.

I like to watch a bit of Disney, sprinkle some cocaine on some melon and just sit and eat it. I'm joking, I'm joking. There's no Disney.

I was trying to manage school and training for the Olympics and ended up not doing well at either. That was a big lesson in my life. My mother expected both.