Business operators that really deeply care about their employees and consumers deliver the right response every day.

Looks do count. Deliver visually stunning merchandising. Engage at the point of sale. Help consumers shop with their eyes.

Our most exciting discoveries come from studying anomalies. The once-in-1000 occurrence is worth getting detail on.

Functional goods sold en masse earn a good return but breakthrough profits come from satisfying emotional needs.

I admire many entrepreneurs. They bring energy, excitement, youthful enthusiasm. What they lack in process, they make up for in gumption.

Respond to your customer's dissatisfactions with precision and power.

The Golden Rule works. It really does. Treat people the way you want to be treated. Kindness begets kindness.

Curiosity is the greatest source of ideas, retail revolutions, and insights.

All companies have many opportunities. Strategy is about allocation of resources and priorities.

Completely understand the customer by seeking an intense, complete and empathetic understanding.

Don't ask your customers what they want. This rule is based on the view that they probably don't know. You have to fully understand them, the context for their needs and their major dissatisfactions.

Puritanism: The haunting fear that someone, somewhere, may be happy.

One of the benefits of aligning yourself with an indistinct cluster of people is that claiming to feel their pain is often enough.

Science is fun. Science is curiosity. We all have natural curiosity. Science is a process of investigating. It's posing questions and coming up with a method. It's delving in.

It seems to me that any sensible person must see that violence does not change the world and if it does, then only temporarily.

My childhood was surrounded by books and writing. From a very early age I was fascinated by storytelling, by the printed word, by language, by ideas. So I would seek them out.

Keeping an open mind is always important.

O May, sweet-voice one, going thus before, Forever June may pour her warm red wine Of life and passions,--sweeter days are thine!

Youth is counted sweetest by those who are no longer young.

A sort of melancholy, and regret, seizes us every time we meet a sophisticated, adulterated idiot. Oh the nice fools of yestertime! Genuine, natural. Like homemade bread.

I will resist the urge to underestimate the complexity of knitting.