You must become an expert on a product, service or anything you write about to really be effective.

Each problem has hidden in it an opportunity so powerful that it literally dwarfs the problem.

All the elements in an advertisement are primarily designed to do one thing and one thing only: get you to read the first sentence of the copy.

Your readers should be so compelled to read your copy that they cannot stop reading until they read all of it as if sliding down a slippery slide.

View every problem as an opportunity.

What you focus on expands.

You sell on emotion, but you justify a purchase with logic.

Honestly speaking honesty can sometimes land you in hot waters

Blank pages are like monsters that haunt my dreams until I feed them words.

My mama always used to tell me: 'If you can't find somethin' to live for, you best find somethin' to die for.'

On parties it's not about who you are. The real reason to which a party revolves is how good you look.

Let it be said that the makeup artist at '90210' made me look better for the fake red carpet than I've ever looked on an actual red carpet.

Earth you know is round but seems flat. // You can't trust / your senses.

Perhaps the wind Wails so in winter for the summers dead, And all sad sounds are nature's funeral cries For what has been and is not.

I have all the time in the world from life to life to do what is to do, to do what is done, to do the timeless doing.

Everyone's work is equally important.

I don't think God's through with me.