The emphasis and value on ideas and original thinking is an innate part of British culture, and in many ways, that describes the traditions of design.

Simplification is one of the most difficult things to do.

It's actually a rare and precious thing to discover what it is you love to do, and I encourage you to remain unapologetically consumed by it. Be faithful to your gift and very confident in its value.

It's very easy to be different, but very difficult to be better.

There's no learning without trying lots of ideas and failing lots of times.

There is beauty when something works and it works intuitively.

People's interest is in the product, not in its authorship.

Simplicity is somehow essentially describing the purpose and place of an object and product.

I think subconsciously people are remarkably discerning. I think that they can sense care.

Apple stood for something and had a reason for being that wasn't just about making money.

When something exceeds your ability to understand how it works, it sort of becomes magical.

Life will go on without you, because in the end it's not about you.

Today is life-the only life you are sure of. Make the most of today.

They spent days, nights, weeks and months talking, never accepting the fact that, good or bad, an idea only exists when someone tries to put it into practice

It is hard to find beauty in the art of self expression.

Man is an abyss, and I turn giddy when I look down into it.

Inspiration is an awakening, a quickening of all man's faculties, and it is manifested in all high artistic achievements.

Actually, I've been working on a plan. During the exam, I'll hide under some coats, and hope that somehow everything will work out.

We gotta see-saw until we unthaw those Popsicle toes.

I don't know what would have happened to me if I hadn't been able to hear.

Mindfulness meditation should be more than just watching what you are doing. What you really need to watch is your motivation.