Customers buy 1/4 holes, not 1/4 bits.

People don't want quarter-inch drills. They want quarter-inch holes.

Creativity is thinking up new things. Innovation is doing new things.

People don’t want to buy a quarter-inch drill. They want to buy a quarter-inch hole!

Experience comes from what we have done. Wisdom comes from what we have done badly.

The purpose of a business is to get and keep a customer. Without customers, no amount of engineering wizardry, clever financing, or operations expertise can keep a company going.

Ideas are useless unless used. The proof of their value is in their implementation. Until then, they are in limbo.

Kodak sells film, but they don't advertise film; they advertise memories.

The true purpose of a business is to create and keep a customer, not to make you money.

Ideation is not a synonym for innovation, conformity is not its simple antonym, and innovation is not the automatic consequence of "creative thinking.".

Organizations exist to enable ordinary people to do extraordinary things.

A deep wound inside him began to heal. And he suddenly knew that being separated from this woman would only bring him a certain sadness.

Listen to the silent whisper of your soul and then let your heart dance with song.

The man who says his evening prayer is a captain posting his sentinels. He can sleep.

The Gorean is suspicious of the stranger, particularly in the vicinity of his native walls. Indeed, in Gorean the same word is used for both stranger and enemy.

After all, a district judge who gives harsh sentences to Yankees fans and lenient sentences to Red Sox fans would not be acting reasonably even if her procedural rulings were impeccable.

Fame has killed more very talented guys than drugs. Jimi Hendrix didn't die of an overdose, he died of fame.

Commune with your own heart upon your bed, and be still.

Until they come to see us from their planet, I wait patiently. I hear them saying: Don't call us, we'll call you.

The truth is women in the workplace don't have to fight nearly as hard for opportunities, or to dispel stereotypes, as they did before.

As women become more educated and confident, they can start adding their voice.