Coca-Cola can get really fresh output because it is getting people who are outside the traditional model and they are combining ideas in very novel ways.

Creativity is the crucial variable in the process of turning knowledge into value

Creativity, my students learn, is as natural a function of the mind as breathing or digestion are natural functions of the body.

You are able to create an environment so that the creative process can take place and that you can get people to perform at their highest levels.

Improvisation in the jazz sense - like the business sense - is not formless. It is built on a skill set. Jazz, for example, involves selecting a tune.

The challenge is to manage creative people so that the output is fruitful. The challenge is not to have an open environment and simply let them do whatever they want.

The mark of the developed intellect is that it could accommodate two contradictory ideas at the same time.

A pioneering and invaluable work about what it really takes to build innovation capability in society.

You are able to monitor and police your standards of quality once you have defined them.

If you are at Coca-Cola, the creative challenge is one of maintaining - rather than creating - a tremendous level of consumption for your products.

Tunes have notes and tempos and rules. If the tune is "All the Things You Are," you have to adhere to its structure and to the tradition behind that structure.

The Queen is coming to reclaim her girls.

When your madness is creative and necessary, people will not notice the fact that you are crazy.

Among other things, Kathryn knew, grief was physically exhausting.

Is life a fantasy or fairy tales?

Fortunately the Omanis are generally very friendly and in no time at all, I had a knight in shining white dishdasha offering to help me.

IMAGINATION, n. A warehouse of facts, with poet and liar in joint ownership.

When one thing takes another away, what do we call that?” she asked my class. “Homicide!” I called out

Golf is not, on the whole, a game for realists. By its exactitudes of measurements it invites the attention of perfectionists.

Exercise is really for the brain, not the body. It affects mood, vitality, alertness, and feelings of well-being.

I have a high priest in heaven