As for leadership, I am the kind who leads reluctantly and more by example than anything else. Someone had to be on the incorporation papers as president.

Attention is the way social primates measure status. It is highly rewarding because it causes the release of brain chemicals such as dopamine and endorphins.

High status males had multiple wives or additional mating opportunities in the ancestral environment.

Successful cult memes induce intense social interaction behaviour between cult members. This trips the attention detectors.

If anyone wonders why the airlines are not doing well it is because flying has been made such an unpleasant and degrading experience.

Primates will continue to play social games without the least insight into what is killing them.

Cult recruiting methods based on dosing victims with the brain chemicals released during capture bonding would make cults even more of a problem than they are now.

Could people be trained to be less gullible? Or are you as stuck with gullibility as you are with skin colour?

Anyone who has ever had the feeling of being higher than a kite after giving a public speech is well aware of the effects of attention.

Cults, or related social movements such as the Taliban in Afghanistan, result in massive military expenses.

The information that is passed from person to person and from generation to generation is the primary factor that gives humans a competitive advantage over other animals.

If something traumatizes you, please do not think that your life is coming to an end. You will still have opportunities to resume with your life by speaking up and seeking for assistance.

There is no end to the hatred in men, but there is an end to the hatred in a man. If your hatred is just, and deeds will get you to the end of it, then go and do what must be done.

People tend to overuse any idea or concept that delivers an emotional kick.

Only a fool believes that his actions don't shape the world.

Time is the most precious element of human existence. The successful person knows how to put energy into time and how to draw success from time.

It was unfortunate for other women who might come after [Margaret Thatcher] that the first woman to become prime minister was a male impersonator.

What is this obsession people have with books? They put them in their houses like they're trophies. What do you need it for after you read it?

I went on to host a kids' program from when I was around 10 until 15. In some ways I'm a child actor.

The goal of inner work is to help clients unblock their bottlenecks and learn how to live in partnership with the unconscious rather than at its mercy.

I come from a culture that embodies the need to convert others to "the truth." The Mormon Church has one of the largest missionary programs in the world. That does not interest me.