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George Lois Quotes: To create great work, here's how you must spend your time: 1% Inspiration 9% Perspiration 90% Justification
         

To create great work, here's how you must spend your time: 1% Inspiration 9% Perspiration 90% Justification


George Lois
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Other quotes of George Lois


Creativity can solve almost any problem. The creative act, the defeat of habit by originality, overcomes everything.

Creativity can solve almost any problem. The creative act, the defeat of habit by originality, overcomes everything.



You can be cautious or you can be creative, but there’s no such thing as a Cautious Creative.

You can be cautious or you can be creative, but there’s no such thing as a Cautious Creative.



The more creative you are the more trouble you're in. You have to be courageous!

The more creative you are the more trouble you're in. You have to be courageous!



Advertising is poison gas. It should bring tears to your eyes, unhinge your nervous system and knock you out.

Advertising is poison gas. It should bring tears to your eyes, unhinge your nervous system and knock you out.



Nothing comes from nothing. You must continuously feed the inner beast that sparks and inspires.

Nothing comes from nothing. You must continuously feed the inner beast that sparks and inspires.



Creativity can solve almost any problem.

Creativity can solve almost any problem.



Only with absolute fearlessness can we slay the dragons of mediocrity that invade our gardens.

Only with absolute fearlessness can we slay the dragons of mediocrity that invade our gardens.



Most people work at keeping their job, rather than doing a good job. If you're the former, you're leading a meaningless life. If you're the latter, keep up the good work.

Most people work at keeping their job, rather than doing a good job. If you're the former, you're leading a meaningless life. If you're the latter, keep up the good work.



In any creative industry, the fact that others are moving in a certain direction is always proof positive, at least to me, that a new direction is the only direction.

In any creative industry, the fact that others are moving in a certain direction is always proof positive, at least to me, that a new direction is the only direction.



Advertising, an art, is constantly besieged and compromised by logicians and technocrats, the scientists of our profession who wildly miss the main point about everything we do.

Advertising, an art, is constantly besieged and compromised by logicians and technocrats, the scientists of our profession who wildly miss the main point about everything we do.





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A lady, without a family, was the very best preserver of furniture in the world.

A lady, without a family, was the very best preserver of furniture in the world.



Veins of ivy scale stones, find footholds butthe caretaker cuts earth short, peels creepers from Cotswold rock and props the deadhead to head so they won’ttopple like drunkson their moss-soft shadows.

Veins of ivy scale stones, find footholds butthe caretaker cuts earth short, peels creepers from Cotswold rock and props the deadhead to head so they won’ttopple like drunkson their moss-soft shadows.



So that when you found your Jake Andrews, you would know. You would know what it felt like to stand in front of your forever

So that when you found your Jake Andrews, you would know. You would know what it felt like to stand in front of your forever



Life only demands from you the strength you possess.

Life only demands from you the strength you possess.



And, yes, I love the process of building.

And, yes, I love the process of building.



Sometimes I don't like people. And, you know, it doesn't bother me. The hard ones are when you really like somebody, really respect somebody and they make a mistake.

Sometimes I don't like people. And, you know, it doesn't bother me. The hard ones are when you really like somebody, really respect somebody and they make a mistake.



All true tea lovers not only like their tea strong, but like it a little stronger with each year that passes.

All true tea lovers not only like their tea strong, but like it a little stronger with each year that passes.



Time to write and sing, to laugh, to listen, to discover, to cry, to love music.

Time to write and sing, to laugh, to listen, to discover, to cry, to love music.



I've been really supported by my family and my wife. She really understands what I do, but it doesn't get any easier when you get away all the time and so I'm trying to find the balance.

I've been really supported by my family and my wife. She really understands what I do, but it doesn't get any easier when you get away all the time and so I'm trying to find the balance.




Quote Description


This page presents the quote "To create great work, here's how you must spend your time: 1% Inspiration 9% Perspiration 90% Justification". Author of this quote is George Lois. This quote is about time, justification, great work, design, inspiration, perspiration,.