The best place to find things: the public library.

If we understand the mechanism and motives of the group mind, it is now possible to control and regiment the masses according to our will without them knowing it.

We are dominated by the relatively small number of persons who understand the mental processes and social patterns of the masses. It is they who pull the wires which control the public mind.

The only difference between 'propaganda' and 'education,' really, is in the point of view. The advocacy of what we believe in is education. The advocacy of what we don't believe in is propaganda.

We are governed, our minds are molded, our tastes formed, our ideas suggested, largely by men we have never heard of.

The engineering of consent is the very essence of the democratic process, the freedom to persuade and suggest.

People want to go where they wanted to be led.

Men (people) are rarely aware of the real reasons which motivate their actions.

Look for a situation in which your work will give you as much happiness as your spare time.

Any person or organization depends ultimately on public approval, and is therefore faced with the problem of engineering the public's consent to a program or goal.

The great enemy of any attempt to change men's habits is inertia. Civilization is limited by intertia.

Here in your heart, deep in your soul, resides the universe’s collective wisdom, waiting for expression through your life’s experience.

Beauty that pleases the eye is a frail, fleeting illusion. But that beauty capable of pleasing the heart can endure endlessly.

When we hide discrimination under the guise of 'religious freedom, ' we make a mockery of human rights.

U2 is an original species... there are colours and feelings and emotional terrain that we occupy that is ours and ours alone.

Sport is an international phenomenon, like science or music.

There are perfectly good independent small nations.

The fan support isn't the biggest but they're very loyal and very supportive. It's a very good group of fans and I enjoy playing in front of them.

The beautiful invariably possesses a visible and a hidden beauty; and it is certain that no style is so beautiful as that which presents to the attentive reader a half-hidden meaning.

I like to keep the world, to some degree, an implied setting.

You are no stronger than your belief system.