We don't do focus groups - that is the job of the designer. It's unfair to ask people who don't have a sense of the opportunities of tomorrow from the context of today to design.

Simplification is one of the most difficult things to do.

It's actually a rare and precious thing to discover what it is you love to do, and I encourage you to remain unapologetically consumed by it. Be faithful to your gift and very confident in its value.

It's very easy to be different, but very difficult to be better.

There's no learning without trying lots of ideas and failing lots of times.

There is beauty when something works and it works intuitively.

People's interest is in the product, not in its authorship.

Simplicity is somehow essentially describing the purpose and place of an object and product.

I think subconsciously people are remarkably discerning. I think that they can sense care.

Apple stood for something and had a reason for being that wasn't just about making money.

When something exceeds your ability to understand how it works, it sort of becomes magical.

Faith can keep you alive in any storm.

The happiest is he who suffers the least pain the most miserable he who enjoys the least pleasure.

The Bay of Bengal is hit frequently by cyclones. The months of November and May, in particular, are dangerous in this regard.

You will observe with concern how long a useful truth may be known, and exist, before it is generally received and practiced on.

Drawing is the discipline by which I constantly rediscover the world.

We all live in fear of getting blocked no matter what kind of art we're trying to do. It happens all the time, but I prefer to think of it as a bad day.

If it's fifty years from now and it still has the same value, that's a movie.

Few take up the burden of their own victory; most give up their dreams when these become impossible.

We must reject all notions of 'reform' that serve up more of the same: more testing, more 'standards', more uniformity, more conformity, more bureaucracy.

You've gotta dance like there's nobody watching, Love like you'll never be hurt