Roy H. Williams, The Wizard Of Ads Quotes
Five minutes in an old book quickly reveals that most of what is being sold today as new insights into human behavior is merely the rediscovery of knowledge we have had for centuries.
Any investment in sales training is an investment in your own gross profits.
67% of all shoppers intend to return home with the item they are shopping for, but that only 24% actually do so.
The fate of your company is in the hands of your people. Train them well.
The best ads are about the customer and how the product will change his life.
The only thing more expensive than hiring a sales trainer is not hiring one.
