![Roger Martin Quotes: You need to be uncomfortable and apprehensive: True strategy is about placing bets and making hard choices. The objective is not to eliminate risk but to increase the odds of success.](https://www.quoteslyfe.com/images/collection3/quotations1020/You-need-to-be-uncomfortable-and-apprehensive-1020261.jpg)
You need to be uncomfortable and apprehensive: True strategy is about placing bets and making hard choices. The objective is not to eliminate risk but to increase the odds of success.
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This page presents the quote "You need to be uncomfortable and apprehensive: True strategy is about placing bets and making hard choices. The objective is not to eliminate risk but to increase the odds of success.". Author of this quote is Roger Martin. This quote is about success, strategy, risk, choices, uncomfortable, increase, hard, odds,.